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Healthcare professionals taking part in a small group discussion

FOCUS GROUPS

The right people.
A more useful discussion.

Recruit physicians, clinical professionals and healthcare decision-makers for virtual or in-person focus groups, dyads and triads.

THE CONVERSATION SHAPES THE FORMAT

Bring perspectives together.

A live, moderated conversation brings multiple participants together to explore a topic and respond to one another. Choose a standard group or a smaller discussion to suit your research.

Group / Focus groups

Explore a topic through a moderated group discussion.

02 / Dyads

Bring two participants together for a focused exchange.

03 / Triads

Hear three perspectives in a smaller group setting.

Make every seat count.

01 / Define the brief

Align on audience, group format, timing and participation requirements.

02 / Screen for fit

Assess relevant experience and study-specific eligibility.

03 / Schedule and reconfirm

Coordinate availability and confirm the session details.

04 / Coordinate attendance

Support participant communications around the agreed session.

Build the right group,
not just a full room.

Relevant roles

Clinicians, administrators and healthcare decision-makers matched to the brief.

Firsthand experience

Screen for specialty, care setting and experience relevant to the discussion.

Group composition

Consider the mix of participants and any relationships or roles that may shape the conversation.

Your team leads the discussion.

Medical Mile supports recruitment and participant coordination. Research design, moderation and analysis remain with your team unless separately agreed.

YOUR NEXT STUDY

Who belongs in your next discussion?

Share your audience, group format and timing.

EXPLORE RELATED FORMATS

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